Enablers

There are two aspects broadly in any product organization

• The products itself
• Enabling technologies to support it

If you are part of former, it's easy to quantize the effort since it can be directly related to revenue of the product. However, if you are part of latter, then it's quite hard to demonstrate the value of enabling pieces since there is a degree of separation between the revenue and the enabling technologies, therefore, it's likely that such areas can go under-funded as they are seen purely as cost centers.

So think about ways to quantify the impact an enabling technology is having on your product offerings

Are you a compiler engineer in a Semi-conductor organization, think of ways how a small optimization pass can up the sales of the chip it's going to optimize for.

If you are part of Operating Systems team at a hardware product company, think of ways, how OS feature can squeeze more performance out of the hardware

If you are part of developer experience organization, think about how using certain tool is bumping the developer productivity.

Simple proven co-relations can go long way in putting enabling tech at the forefront instead of being there to keep the lights on